Satellite

DirecTV Sets Starz Free-Preview Weekend

2/14/2005 5:41 AM Eastern

All DirecTV Inc. direct-broadcast satellite subscribers will receive a free movie weekend from Starz Entertainment Group LLC from 9 p.m. (EST) Feb. 18-midnight Feb. 20, the programmer and the DBS provider said Monday.

A total of 12 channels from the “Starz Super Pak” will be part of the preview, including Starz!, Black Starz!, Starz! Theater, Encore, Love Stories, Westerns, Mystery, Action, True Stories and WAM!.

Hidalgo, 13 Going on 30 and The Lord of the Rings: The Return of the King are among movies that will be featured.

And DirecTV subscribers who sign up for Starz Super Pak during the free-preview weekend will receive $20 Best Buy Co. Inc. gift cards redeemable at stores located in 48 states nationwide.

“The free weekend preview is consistent with our ultimate goal of adding value to DirecTV households," Starz Entertainment senior vice president of affiliate sales Keno Thomas said in a prepared statement. "The Starz Super Pak provides an unparalleled library of movies, and each channel delivers something new and unique to movie lovers."

September