Marketing

NAMIC, WICT, Kaitz Team On Cable Diversity Survey

Mercer Will Conduct Survey On Ethnic, Gender Diversity 4/15/2013 9:41 AM Eastern

Women in Cable Telecommunications (WICT) and the National Association for Multi-Ethnicity in Communications (NAMIC) will once again conduct a joint workplace diversity survey for the next editions of the WICT PAR Initiative and the NAMIC AIM (Advancement Investment Measurement). The survey will be funded through a grant by the Walter Kaitz Foundation.

NAMIC and WICT have engaged Mercer, a leading global consultant on human capital issues, to conduct the joint survey. The survey will benchmark data vital to the advancement of gender and ethnic diversity in the cable telecommunications industry and, for the first time, will utilize diversity data that takes into account geographical distinctions. 
 
The survey activation period will begin in April, with data collection being facilitated for approximately eight weeks. Mercer will distribute the combined survey and independently manage the development of customized reports for each organization.
 
"The data generated from this joint effort is a critical resource helping to advance awareness and understanding of ethnic and gender diversity in our industry," Parthavi Das, senior vice president and chief of staff for WICT, said in a release. "Both WICT and NAMIC are pleased that our efforts will continue to provide the industry with important tools they can utilize to inform their business decisions."
 
Added Jim Jones, vice president of education programs and diversity solutions for NAMIC, in the release: "NAMIC and WICT's partnership on this project highlights our shared commitment to the goal of strengthening diversity and inclusion practices. We greatly appreciate the industry's support for this effort and its recognition of the underlying business imperative for improved diversity."

The joint survey results will focus on the current state of ethnic and gender diversity within the cable telecommunications industry. Findings from this research initiative will be presented by WICT and NAMIC during a Town Hall Meeting scheduled for Oct. 8 in New York City as part of Cable Diversity Week.

Launched in 1999, the NAMIC employment survey, formerly entitled, "A Look Toward Advancement: Multi-ethnic Employment in the Communications Industry," provided a baseline of statistics and perceptions about the state of multi-ethnic diversity in the cable telecommunications industry. This newest iteration of the NAMIC employment survey, now called the NAMIC AIM, provides rich data utilized by companies to support goals for sustaining a robust pipeline of multi-ethnic talent.

Since 2003, the WICT PAR Initiative has measured the status of women employees in the cable industry based on three criteria: Pay Equity, Advancement Opportunities and Resources for Work/Life Support. Combined with a comprehensive advocacy program, PAR helps companies set goals, institutionalize practices, measure progress and achieve results. The PAR Initiative continues to grow more valuable as a resource for measuring and supporting the advancement of women in the cable and telecommunications industry. It is supported by WICT's 19 chapters nationwide and the industry at large.
 
For more information on WICT and the PAR Initiative, visit www.wict.org. Additional information on NAMIC and the Advancement Investment Measurement (AIM) can be found at www.namic.com.

September