Marketing

ImaginAsian TV Spots Up with WorldLink

4/06/2005 10:32 AM Eastern

ImaginAsian TV has retained WorldLink to handle all of the network’s direct-response spot-advertising sales.

“ImaginAsian TV has devised a great way to reach the diverse Asian-American population,” WorldLink CEO Toni Erickson Knight said in a prepared statement. “WorldLink looks forward to bringing this newly targeted audience to our advertisers.”

The network programs to Asian Americans, including people whose heritages extend to Korea, India, Vietnam, Japan, China and the Philippines, among other nations.

September