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TWC Preps ‘Serious’ Android App Upgrade

Coming Overhaul to Support Video Playback on 98% of all Android Devices, MSO Says 5/07/2013 6:21 PM Eastern

The next upgrade to Time Warner Cable’s app for Android devices promises to be a big one that will let customers stream a subset of live TV channels and gain access to a large menu of on-demand fare whether they're in the home or on the go.

“Android users can expect a serious upgrade to the TWC TV app as soon as next Tuesday,” Jeff Simmermon, director of digital communications, announced on the MSO’s blog, noting that the new, overhauled version is currently scheduled for release to Google Play on May 14.

That coming refresh, he said, will add in-home access to more than 4,000 on-demand TV shows and movies from more than 90 different providers, as well as live TV and VoD support on “older Android devices” (those that run Android 2.2 or higher).  Simmermon estimates that the updated app will support video playback on 98% of all Android devices.

Out-of-home  access to content will be limited to over 1,100 VoD titles from 26 networks and “a dozen or so live TV news, sports and entertainment channels including local TV news channels.” The number of channels will vary by market, but the amount of access will essentially mirror the out-of-home TV channel lineup that TWC currently offers on the latest version of the TWC TV app for Apple iOS. TWC customers who use the app to stream live or on-demand content from outside the home must do so using Wi-Fi.

The new Android app also will feature several enhancements to the live TV mini guide, including a way to filter channels by genre or those that were recently watched. The updated guide will also let users sort live TV channels by network or show title.

 

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April