TBS Averages over 5.9M Viewers with ALCS CoverageAudience Delivery Up 29% over Last Year's NLCS Presentation 10/19/2012 12:01 PM Eastern
That marked a 29% increase over the net's coverage of last year's National League Championship Series between the St. Louis Cardinals and Milwaukee Brewers, which went six games and averaged 4.61 million viewers. The network's ALCS coverage also averaged a 3.8 HH rating, up 31% from last year.
For the Tigers' pennant-clinching victory in Game 4 Oct. 18, TBS drew 5.25 million viewers and a 3.5 household rating. Locally, the telecast registered a 30.6 metered market rating in Detroit -- the highest local rating for any market during TBS' playoff coverage -- and an 8.7 metered market rating in New York during the network's late-afternoon/early evening telecast.