Spike Taps New Research VP5/09/2005 5:33 AM Eastern
Beth Coleman has joined Spike TV as vice president of ad-sales research.
Coleman had been VP of research at Paramount Advertising Services.
At the men’s-targeted network, she will be responsible for overseeing the ad-sales-research team, as well as projecting both long-term and short-term audiences.
She will report to Nickelodeon Networks senior VP of research Laura E. Wendt.