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Reichenbach Returns to Discovery in New-Media Role

5/03/2004 3:34 AM Eastern

Discovery Networks U.S. tapped Jennifer Reichenbach as vice president, new-media distribution, affiliate sales and marketing, developing affiliate relationships for video-on-demand, subscription-VOD, interactive-TV and broadband products.

She returns to Discovery after five years as VP of national accounts and strategic marketing at Turner Broadcasting System Inc.

September