Oxygen Wants Girls to Behave Badly5/04/2004 12:00 AM Eastern
Girls Behaving Badly, Oxygen’s hidden-camera prank series, will have its cameras out in search of talent -- and affiliate partners -- in five cities.
To launch its fourth season, the show’s cast will visit Seattle, Atlanta, New York, Denver and Chicago, and Oxygen is inviting affiliates to participate in “Calling All Girls Behaving Badly,” a special week of programming, all-new episodes and a tune-in-to-win sweepstakes.
Starting July 19, the network will air these specially themed episodes, complete with outtakes from the casting calls, all-new pranks and a half-hour special in which the five guest pranksters will make their national debut as Girls Behaving Badly.
Customers of participating affiliates can tune in to these brand-new episodes and win two Vespa scooters with an estimated retail value of $10,000.
The promotion includes taggable tune-in spots, the sweepstakes, local point-of-sale materials and customizable art. Affiliates’ deadline is June 1 (oxygenaffiliates.com).