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Netflix Hangs Up Traditional Earnings Call

Will Hold Live Video Chat With Investors on July 22 7/09/2013 12:42 PM Eastern

Streaming video giant Netflix plans to turn the traditional quarterly earnings conference call on its ear later this month, eschewing the traditional call with analysts and opting instead for a live online video chat with investors.

On July 22 at 3 p.m. Pacific Time, investors will be able to submit questions for Netflix CEO Reed Hastings and chief financial officer David Wells via e-mail and twitter to moderators CNBC reporter Julia Boorstin and BTIG Research media analyst Rich Greenfield.

Questions from investors should be submitted to rgreenfield@btig.com /@RichBTIG or Julia.boorstin@nbcuni.com / @JBoorstin. The moderators will incorporate as many questions as time permits into the discussion.

The format is a departure from typical earnings conference calls, where questions are usually asked by analysts who officially follow the company. A Netflix spokesman did not return a phone call seeking additional comment.

Greenfield is one of the most outspoken analysts on Wall Street, and initiated coverage of Netflix in April with a “buy” rating and $250 12-month price target. Netflix shares closed at  $247.40 each on July 9, up 2 cents each or 0.01%.

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