multichannel connect
careers
all access

Cable Operators

Sarnoff Educates Set-Tops

4/20/2004 6:51 AM Eastern

Sarnoff Corp. debuted its “SarnoffSmart” software suite at the National Association of Broadcasters’ convention in Las Vegas Tuesday.

SarnoffSmart enables cable or satellite set-tops to find and record programs for each viewer in a household, based on prior viewing patterns.

After building preference lists for each viewer, SarnoffSmart rearranges on-screen program guides, recommends shows and automatically schedules digital-video recorders to save programs.

The system also helps advertisers to more accurately match their messages to their target markets.

 

Alert to All Users of the Disqus commenting system:
Because of a recent global security issue, the Disqus website recommends that all users change their Disqus passwords. Here's a URL about the issue:
http://engineering.disqus.com/2014/04/10/heartbleed.html

 

April