Cable Operators

Cablevision Fires Up HBO Go, Launches 'TVtoGo' Portal

3/14/2012 1:55 PM Eastern

Cablevision Systems is now offering video subscribers access to HBO Go and Max Go, and with the addition of the premium TV Everywhere services has launched a "TVtoGo" portal to let viewers access TV Everywhere content.

All told, Cablevision now offers 12 mobile programming services to iO TV digital cable customers, accessible through the TV to Go site at www.optimum.net/TVtoGO. Those are HBO and Cinemax; Turner Broadcasting System's CNN, TBS, TNT, tru TV, Adult Swim, HLN, and Cartoon Network; Fox Sports' Speed2; and Cablevision's own MSG Varsity and News 12.

Cablevision TVtoGo portalFor Cablevision customers who subscribe to HBO or Cinemax, HBO Go and MAX Go are available on any Internet-connected computer, as well as Apple's iPad and iPhone devices, Android-based smartphones, Roku set-tops and certain Samsung connected TVs.

With Cablevision's launch, HBO's TV Everywhere services now reach about 98% of U.S. pay TV subscribers. The MSO announced its intention to launch HBO Go and Max Go in December.

"It is a great time to be a Cablevision customer, with 12 programming services now available both in and out of the home, the nation's largest Wi-Fi network for fast and free wireless Internet, and the industry's best app for in-home viewing on smaller devices, featuring our full cable service, On Demand and other key features," Cablevision vice president of video product management Bradley Feldman said in a statement.

For in-home viewing, Cablevision subscribers can use the company's Optimum App for iPad, iPhone or iPod touch to watch their full cable lineup -- both live TV and VOD -- over a home Wi-Fi network. The app also includes DVR controls, the ability to search for programming and a remote control for TVs in the home connected to set-top boxes.

HBO offers more than 1,400 titles online, including every episode of every season of the network's original series. MAX Go provides more than 400 titles of Cinemax programming online, including the adult-themed Max After Dark series.

Cablevision is allowing subscribers access to HBO's TV Everywhere services through Roku boxes and Samsung TVs, whereas Comcast and Time Warner Cable currently do not. Pay TV providers that allow access to HBO Go via both Samsung and Roku platforms include Dish Network, Cox Communications, Charter Communications, Suddenlink Communications, AT&T U-verse, Verizon FiOS TV and RCN.

To access online, Cablevision's HBO and Cinemax subscribers can go to HBOGO.com and MAXGO.com, or visit www.optimum.net/TVtoGO. Subscribers can then sign in with their Cablevision user ID and password, make their viewing selection and begin watching.

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